What’s the point of commenting on blog posts?

My good friend Wally Bock commented on my post ” Why Do I Blog” saying

“What I didn’t anticipate was that commenting on other blogs would be such a great experience. Now I tell coaching clients that they should read blogs on topics of interest, but also comment. It helps you learn, but, more importantly, it makes you part of the conversation and a wider community”

 and his comments got me thinking some more…. which is the point of this post really.

I love when people comment on my blog. I have a band of regular commentors and from time to time somebody new comes by and takes the time to tell me what they think. Sometimes they become regulars too which is good. As a blogger I gain a huge amount from the comments others make. We don’t have to agree  – the point of the conversation is to share your perspective   – and knowledge – and maybe provoke some futher thoughts.

Wally tells me that he suggests to his coaching clients that they read blogs and make comments. I think this is a great idea. I found it really challenging to do this in the early days so I ”lurked” for a bit  until I plucked up the courage (As an aside –  when I talk about social networking and lurking my audiences love it…they recognise themselves and know that they are not alone. Hopefully it helps them come out of those shadows!) . Then I found a couple of bloggers who were saying something that really caught my attention and I pitched in. I thought, rethought, edited and finally pressed the “submit” button and was delighted to see how other strands of the thread came from what I had said – it gave me the confidence to do it more and then set up my own blog.

A post might be worthy of reading in its own right – with comments attached it can take on a life of its own.

But I do have some concerns. Sometimes I am attracted to a post that has loads of comments but when I look a good number of them are saying “great post”. I realise that this might be spam but if you have gone as far as saying “great post” how much more valuable would it be to say why you think so? I realise too that some commentors want their profile to be linked to a recognised blogger but really it would benefit  their reputation so much more if they added something worthwhile to the discussion!

I also have a bit of an issue with anonymous commentors. I participate in several discussion groups in which people are obviously using pseudonyms  and much of my community is made up of HR professionals I accept that this might have to be so. But I regularly see comments making a particular point and usually at odds with the original post which does not allow the author to take the discussion with the commentor further. To me that is a bit like ringing a bell and running away….!

So let’s hear it for commenting on blog posts you agree with /disagree with/want to learn more about to keep the conversation going.

….and please share your thoughts.

About jackie
  • Becky Robinson Aug 12, 2009 at 12:53

    I love to have comments on my blog, too, Jackie, but I get discouraged when I don’t. Do you have any tips for encouraging lurkers to comment?

  • jackie Aug 12, 2009 at 12:55

    Now that is a great question Becky. I don’t at the moment but maybe we should ask around and see. A Twitter question for our communities?

  • Fred H Schlegel Aug 12, 2009 at 15:11

    Brad Shorr has some great suggestions on encouraging conversation and practices what he preaches very well.

    I’ve found commenting really helps me absorb what I’ve read, gives me the chance to ask a clarifying question and sometimes leads to a long (public) conversation when the notification systems work well.

  • Steve Boese Aug 12, 2009 at 15:39

    One of the things I personally do is leave comments on other blogs in my field, or written by friends. This often leads to kind of a reciprocal relationship, where the blogger is more likely to comment on your posts in the future. It also helps to write posts that challenge the readers for a response, and actively solicit their inputs. Make it easy for commenters as well, I don’t moderate or use any kind of ‘captcha’ tools, maybe if I start getting spammed I would, but for now I want it to be very easy for folks to comment. Last, I would personally acknowledge every comment with a follow-up, and if the topic warrants, ask another question of the commenter. Many excellent conversations can be started in the blog comments, which in turn leads more people to them, and makes them likely to contribute as well.

  • jackie Aug 12, 2009 at 16:47

    I agree with commenting on other blogs – apart from supporting fellow bloggers it give you the chance to raise awareness of your own blog in another community/network. And I agree also that an acknowledgement is a must on the blog at least – but I might also start sending an e-mail too.
    Thanks Steve.

  • jackie Aug 12, 2009 at 16:48

    I like when a blog has a notification system which pulls me back again and again…. which is something I need to speak to my blog designer about!

    Thanks Fred – and yes Brad does indeed have great suggestions!

  • Wally Bock Aug 14, 2009 at 15:41

    Nice post, Jackie. Thanks for using my comment as a starting point.

    You mentioned lurking and how when you tell people you do/did it, they feel more comfortable. I actually recommend that my clients lurk before they leap. It’s like walking into a party where you know some of the people, but not all. You hang back a little to get a sense of things before you start to contribute.

  • jackie Aug 18, 2009 at 14:41

    Hi Wally

    When I was learning the etiquette of networking at events I was always told that a good way to break into a group where people are already in conversation is to hang on the edges, hear what is being said and when you think you have something useful to add step in then. That has stood me in good stead so far. And yes – lurking is exactly like that !

    I love the way that you are able to articulate what I am struggling with so often…